Today almost every second at any time of the day loves to listen to music through their gadgets and wants to go to a concert of many artists, but not everyone can do it for various reasons. Music helps to get rid of extraneous thoughts, have fun, relax morally.
Hundreds of thousands of fans can not get to the event to your favorite artists for the following reasons :
- Remoteness of the venue.
- High cost of tickets.
- The need to rent a home in another city or country.
- Quick ticket sale.
- Sites have limited capacity.
All these factors have a negative impact on both attendance and profit for organizers and artists. Some songwriters have to turn to intermediaries in order to gather as many viewers, fans and spend most of their earnings. But to solve all the above problems is possible with the help of virtual reality and it began to engage in a project called ConcertVR.
The ConcertVR platform uses blockchain technology and represents a global market of music services of various formats, which gives a direct and fast interaction between the participants of this ecosystem. The cameras will be located in all places, including backstage, which will help the viewer to get even more inexpressible feelings.
ConcertVR is owned by a Berlin based Company, Goodstuff-Media. They bring the experience of a concert directly to a user through VR technology. The company is looking to raise about $30M USD through the sale of their own CVT Token at 0.00015ETH each for a total of 60,000 ETH. The token enables users to purchase concert tickets, on-demand events, songs, and more. Their pre-sale sold out in less than 4 days and raised about 1.1M € through 1,200 ETH. Originally the company was planning on launching their ICO on April 2nd, 2018. But due to Google’s Message regarding ICOs, they have delayed this decision by two weeks. Their main ICO will be now open from April 15th to May 15th, 2018. The company has already won multiple awards, and is currently increasing the roster of artists and partners, with new ones every week.
With VR, we no longer have to travel halfway across the globe to experience an event when we can do it right in our bedrooms. And this is exactly the premise that concertVR is built upon. By creating the first blockchain based cross-platform marketplace for high-quality.
History.
Two years ago, me and my partner, Andreas Knuffmann, were working on the tourism and VR industry. Mostly creating hotel tours, where you could go into different rooms. The experience was okay, but where is the emotion? We would never buy this.
So we decided to get together and start brainstorming. Since we both have worked in the film and entertainment industries for over 15 years, we naturally thought that the best experience would be concerts. What if we can find a way to use VR technology to let people experience the concert in VR time from your own home, that is something we would spend money on.
But why hasn’t anyone else done this? We made some calls and figured that a lot of artists were excited about the idea, we figured there was something here.
Sebastian Deyle, CEO at concertVR.
Business Model.
The company has multiple revenue streams regarding the sale and distribution of music and events. Their idea is to enable users to be able to purchase concerts and songs individually, and also enable users to purchase a monthly subscription.
The company is pricing each product as follows :
The company is pricing each product as follows :
- Subscription (monthly) : 8.99€
- Live-concert : 24.99€
- Recorded concert : 14.99€
- Single song : 2.49€
The song pricing is slightly higher than what you would find on a digital store, the reason for the higher cost, is that the songs that are being purchased are technically complete 360 degree video portions of an event or festival, so you are getting much more than a song.
The company is expecting to make over 250,000€ in its first three months of operation, over €8M in its second year (3,200% increase in revenue) and over 23M€ in its third year (300% increase). The goal is ambitious, but the company thinks it is conservative based on the traction they’ve received already.
The purpose of the tokenization of the platform is to create a microeconomy similar to that of kik’s kin and other social network platforms, that enable multiple players to pay and sell the creation of their content. In the case of concertVR, they will enable artists to sell their music directly to the public through the platform, through tickets, subscriptions, and even enabling the sale of merchandise and other licensed products.
The Token.
ConcertVR utilizes a standard ERC20 Token, the company subtly points throughout the white paper, that they will initially use Ethereum, which may mean that the company is ready to utilize other platforms in addition or substitution of just using Ethereum smart contracts. This probably points out to some concerns regarding the scalability of the Ethereum network in the upcoming years. The company is planning on hosting a big portion of the data in a decentralized fashion through the Ethereum Virtual Machine. The company is planning to use a strategy similar to filecoin to decentralize the user information using ethereum. The concertVR will not be holding user information themselves.
ConcertVR utilizes a standard ERC20 Token, the company subtly points throughout the white paper, that they will initially use Ethereum, which may mean that the company is ready to utilize other platforms in addition or substitution of just using Ethereum smart contracts. This probably points out to some concerns regarding the scalability of the Ethereum network in the upcoming years. The company is planning on hosting a big portion of the data in a decentralized fashion through the Ethereum Virtual Machine. The company is planning to use a strategy similar to filecoin to decentralize the user information using ethereum. The concertVR will not be holding user information themselves.
- 55% sold during token sale
- 18% used to develop the platform and maintenance
- 12% will be given to advisors
- 10% held by the company
- 5% will be reserved for partnerships with artists and others
The biggest challenges the company will face will be to convince users that they will continue to grow as fast as they need to, and the fact that they are arbitrarily fundraising at a valuation of over $50M USD pre-revenue, may bring considerable difficulties to the companies ability to fundraise.
- 18% used to develop the platform and maintenance
- 12% will be given to advisors
- 10% held by the company
- 5% will be reserved for partnerships with artists and others
The biggest challenges the company will face will be to convince users that they will continue to grow as fast as they need to, and the fact that they are arbitrarily fundraising at a valuation of over $50M USD pre-revenue, may bring considerable difficulties to the companies ability to fundraise.
Technology.
The company has built a prototype that enables mobile users to watch concerts using 360 degree cameras, and also technologies like Google Cardboard. The company has mentioned that the current version of the software also enables the use of VR headsets such as Occulus Rift, HTC Vibe, and others.
- The Stage, The users will feel what it’s like to be a rockstar by essentially looking at the audience and seeing what artists see.
- The Audience, Users will be able to experience the concert from the usual point of view as the audience.
- The Back, This section is a general way of seeing the concert as a whole and experience its size.
The ICO.
The company had a fantastic Pre-ICO and was able to sell out in only 4 days. Raising 1,200 ETH (~$600,000). The company is now looking to raise 60,000 ETH (~$30M USD) through their ICO.
The company was looking to launch their ICO on April 2nd, 2018. Due to the recent news from Google, Facebook, and Twitter, to ban all cryptocurrency-related companies from their Ads offerings, the company has decided to delay their ICO until April 15th.
The company has been working on the project since 2016 and claims to have a fully functioning prototype. Their demo can be found on the following YouTube video :
The Team.
More Information :
Website : https://www.concertvr.io/index.html
Whitepaper : https://www.concertvr.io/wp-content/uploads/2018/03/concertVR-Whitepaper.compressed.pdf
Telegram : https://t.me/ConcertVR1
Twitter : https://twitter.com/simplybethere
Facebook : https://www.facebook.com/concertvr/
Whitepaper : https://www.concertvr.io/wp-content/uploads/2018/03/concertVR-Whitepaper.compressed.pdf
Telegram : https://t.me/ConcertVR1
Twitter : https://twitter.com/simplybethere
Facebook : https://www.facebook.com/concertvr/
Bitcointalk Username : Rifai245
Bitcointalk Profile URL : https://bitcointalk.org/index.php?action=profile;u=2507650
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